YouTube Strategy & SEO

From Google to YouTube, we leverage your best consumers’ behavior to attract likeminded new customers.

As the second most visited website and over two billion active users on their platform, YouTube is a great way to market to your customers. We help get your videos more views, likes, engagement, and subscribers. Creating the perfect video that is never seen doesn’t help your brand. 

Through our tested and proven YouTube SEO strategy, you can see immediate results by getting your brand in front of more potential customers to help increase your website traffic, improve conversion rates, and boost sales.

As the second most visited website and over two billion active users on their platform, YouTube is a great way to market to your customers. We help get your videos more views, likes, engagement, and subscribers. Creating the perfect video that is never seen doesn’t help your brand. 

Through our tested and proven YouTube SEO strategy, you can see immediate results by getting your brand in front of more potential customers to help increase your website traffic, improve conversion rates, and boost sales.

  • YouTube Keyword Research

Optimizing your content is key to building a successful YouTube channel. However, what works for Google doesn’t transfer over to the YouTube platform. Because YouTube has a different algorithm, we need to research keywords based on how their algorithm works and how they rank content. We put together specific keywords that will help move you up in the rankings and get your channel and videos better placement in the search engine.

  • Channel and Video Tags & Titles

The difference between a seen and unseen video often comes down to target keywords. Without them, your video will get lost in the nearly one million hours of content that is uploaded every day on YouTube. From our research, we utilize the appropriate YouTube SEO strategy and insert keywords throughout your channel as well as your video tags and titles. This ensures that the YouTube algorithm clearly understands what your video is about and can rank it better than your competitors.

  • Video Description Optimization

The same principle is carried over from your video tags and titles to your description. Just like a meta description on Google, your video description is the ideal place to insert your target keywords to help boost your rankings. Your target keywords need to be located in key areas of your description due to YouTube’s character limit. Our YouTube SEO strategy takes care of these details to help ensure your content is fully optimized.

What Does the YouTube SEO Process Look Like?

1. Establish and Review Your Goals

The first thing we need to understand is what your goals are and how an improved YouTube SEO strategy can help you achieve them. To do that, we need to fully recognize who your brand is in the market, how customers view your brand, and how your goals align with the long-term success of your brand.

Once we get a feel for who your brand is, we next need to examine your industry. What industry are you in? Who is your target market? What demographic are you trying to get in front of with your videos? How do they engage with various brands and products? From there, we can start creating your YouTube SEO strategy to improve brand awareness and convert sales.

Our mission is to take your business to the next level. To do that, we look at what your competition is doing on YouTube and what’s working and not working for them. We analyze their strengths and weaknesses so that we can put together a YouTube SEO strategy based on what opportunities there are. Our review will help you not only stand out in the market but help surpass your competitors in the rankings and algorithm.

Taking the information we have gathered, we create your unique and individualized YouTube SEO strategy. Our strategies have been tested and proven on YouTube to help your brand stand out on the platform. Through our detailed YouTube SEO strategy and your video creation, we build trust, authority, awareness, and excitement for your brand to help deliver exceptional results.

With our expertly crafted YouTube SEO strategy in place, it’s time to put the plan in motion. We go into your YouTube channel and videos to implement the necessary changes to improve your rankings, gain attention, and convert more sales. Almost immediately, you will see an improvement in the number of views on your channel as well as a boost in sales.

After the YouTube SEO strategy is implemented, you will begin to notice more traffic to your website, an increase in sales, and more people talking about and trying your products. Your subscriber count will go up, engagement will go up, and you’ll find a community forming around your YouTube channel. We continue to monitor and review the results of your strategy to further help you reach your desired goal.

Content That Isn’t Consumed Never Converts

It truly doesn’t get any more black and white than this. If your video doesn’t get viewed, it’s not going to convert and give you the results you desire. 

Your video needs to demand attention and get out in front of your target audience, and the only way it can do that is through YouTube SEO. It’s the same reason people who don’t focus on SEO never rank on Google. That said, improving your ranking and SEO on YouTube can also help improve your ranking on Google.

Not only will the right YouTube SEO strategy help build your audience, but it will also introduce your brand and products to a new audience who can convert into new customers. But in order for that to happen, you need to ensure you’re getting proper attention on the YouTube platform.

Gone are the days when simply posting a video would increase traffic to your website and convert into more sales. You’re competing with over 37 million YouTube channels out there, all fighting for your audience’s attention. What separates you from them is that you can utilize a proven YouTube SEO strategy and move ahead of your competitors.

If you’re sick of uploading video after video, only to see minimal views, it’s time to sit down with our team of YouTube SEO experts to properly strategize a plan that will move you up in the rankings, bring more attention to your brand, and help you convert more sales for your business.

Get in touch with us, and let’s put together a strategy to help you get the attention your YouTube channel and videos need to maximize your results.

  • Build your YouTube audience

  • Get your videos to rank better
  • Create a new community
  • Build trust and authority in your industry
  • Increase conversion rates and sales

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